Counterproductive Marketing Activities to Avoid
Even bad advertising is advertising. A phrase that probably everyone who has ever encountered a certain form of promotion knows. However, in the world of e-commerce, this sentence takes on a completely different meaning. An incorrectly selected marketing campaign can have disastrous consequences – a…
9 Useful Mailchimp Features for Every Eshop
Nowadays, automated e-mail campaigns are an important tool for effective communication between customers and eshops. The best ones are those that don’t need to be taken care of at all – just set them up, turn them on and they’ll do everything they need to…
How Many Types of Discount Vouchers Does an Eshop Need?
Discount vouchers are a popular tool that motivates customers to buy sooner or in larger quantities. However, each eshop needs something different, which is why we program this functionality a little differently every time. An example are two well-known eshops that we manage – Tatrasvit.sk…
Microsite – A Small Website With Great Added Value
Sometimes less is more. Especially in the case of content that a website visitor has to scroll through in order to reach the key information for them. That’s why microsites exist. When is it worth using them? Microsites (often called minisites) are small, self-contained websites…
There Should Be a Certain Chemistry Between the Supplier And the Owner of an E-shop
We’ve already collaborated with the Podnikajte.sk portal on several articles. For example, the last time we talked about how to increase sales and keep customers on an e-shop. This time, the editors have prepared questions for us about the creation of the e-shop itself and…
Online Tools That will Make Your Life Easier
There’s some truth to the saying that time is money. It happens to all of us – we spend a lot more time on a simple task than we should. Sometimes this is due to lengthy googling, sometimes a lack of information. But there’s a…
Interview with Dr.Max (not only) about Development
In order to optimize the content editor on the Dr.Max project, colleagues from Prague visited us at the end of October. We took this unique opportunity, prepared questions and filmed an interview with them. If you missed it on our social media, we’re offering you…
Why Use Available Software Updates?
It often happens that programmers have their hands tied in the long-term development of an application. Sometimes this is due to outdated technologies and versions. When choosing the options to incorporate a new required functionality, they have little choice then. Worst case scenario, they cannot…
Why start clouding?
The web moves to the cloud and we are no exception. We are slowly moving our biggest projects, Crossuite and SportNet, into the clouds. We also use it for all new clients in the e-commerce area. What are the benefits of the cloud and for…
Data Helps Us Improve Every Aspect of a Project
Mr. Tomáš Madliak installed the very first server in bart, which was placed in a cardboard box so that it wouldn’t be too loud. 25 years later, he came back. This time in order to help us set up effective monitoring of data from all…